"For all this talk of legacy over the last five years, it seems like basketball is one of the sports that has been forgotten about," said 26 year old Neter whose website receives over 80,000 visits a month, predominantly from the UK. "To cut basketball's funding, a sport which has arguably shown greater progress than any other over the last four years is a complete kick in the teeth.
"Their criteria for funding may be medal hopes only, but that is flawed when it compares all sports on an equal footing. If a sport only has say a few dozen countries in it, of course it's going to be easier to win a medal. If it has multiple events and multiple distances the same would apply.
"The question has to be asked, as a nation, is all we care about medals, and the guesswork of a few about who might win in four or eight years time, or do we want to provide hope and a future for sports that are actually played by the people."
Sports participated in by a tiny part of the population compared with basketball, such as rowing (£32.6m), sailing (£24.5m) taekwondo (£6.9m) and modern pentathlon (£6.9m), were rewarded with budget increases.
Basketball is the second most popular sport for 11-15 year olds in England, say the Department of Culture, Media and Sport .
High profile figures such FIBA Secretary General Patrick Baumann, NBA Commissioner David Stern and Sir Clive Woodward have all condemned the funding cut, branding it "incomprehensible", "confounding" and "completely baffling".
Should the Fund British Basketball petition reach 100,000 signatures it will be considered for debate in the House of Commons.
The GB men rose from being unranked to being placed 23rd in the world rankings since their inception in 2007, whilst the women reached the number 24 spot. Most recently, at London 2012, the men lost by a single point in the final seconds to silver medallists Spain, and the women only just missed out on a victory in overtime to eventual silver medallists, France.
GB men's basketball stars Pops Mensah-Bonsu and Drew Sullivan are both publicly backing the campaign.
North Londoner Mensah-Bonsu who has forged himself a successful professional career in both the NBA and Europe said: "I am deeply saddened by the recent news of the funding cut.
"It hurts to think the last four years could have been for nothing, when we thought we were a part of something special that would inspire a generation."
Leicester Riders captain, Drew Sullivan added: "Playing domestically, I know how badly the sport needs a Team GB to exist. Kids come up to me on a daily basis to say how much the Olympics meant to them, and players I coach have all hoped to be a part of the GB set up in the future.
"I encourage everyone to make their opinion count by signing the petition and supporting the Fund British Basketball campaign."
